210 W 19th Ter
Kansas City
MO 64108
The Marketing Series: Growth Hacking 101
What do Dropbox, AirBNB and Craigslist have in common? They all used growth hacking techniques to grow their businesses.
Join us at the ECJC to learn about the difference between marketing and growth hacking, how to define goals goals that will help your business grow and chart your progress towards them, and how to run experiments to test what your customers want and need.
This workshop is presented by the Enterprise Center in Johnson County in partnership with the Sprint Accelerator.
Presenter: Doug Allen, CIO of the Nelson-Atkins Museum of Art
Doug Allen is a prominent leader in the Kansas City technology community with over 30 years of experience in the Information Services industry. For the past two decades, Doug has served as CIO for Pioneer Financial, JCCC and Franklin Savings & Loan.
He has authored two published books and several personal computer technology courses. He has developed and presented 30 different seminar topics around e-learning technologies, networking software applications and Internet research.
Doug has also served on multiple advisory panels for companies such Microsoft, Compaq, ComputerLand & SCT and currently is a member of the Silicon Prairie Association.
