The Fishing Caddy has reeled in a big opportunity with a national television show that will feature its device making anglers’ pursuits a bit easier.
On July 16, Fishing Caddy founder Joe Pippins will hop on Steve Harvey’s Funderdome, an ABC show in which inventors compete for cash to help accelerate their businesses. The Fishing Caddy features built in rod holders, a tackle box, cup holder, live well for fish and turns into a seat. The Fishing Caddy is manufactured in Carrolton Mo. and sold on Amazon, Etsy and via the company’s website.
Pippins — who recently conducted a successful Kickstarter campaign generating more than $15,000 — is thrilled for the chance to discuss his product with a national audience of up to six million people.
“This is a huge opportunity,” he said. “We are expecting big things from the Fishing Caddy. Going from making product in your basement to having a fulfillment center and all these opportunities is very exciting and proof that you don’t have to be wealthy or have tons of funding to get noticed.”
On Funderdome, two entrepreneurs compete against one another by pitching their product to a live studio audience, which then votes on the presenter. Pippins has a chance to win anywhere from $10,000 to $100,000.
Pippins said his mission to spur more family engagement with the outdoors.
“Apps and electronics are nice — but they are separating us,” he said. “(The Fishing Caddy hopes) to reignite a love of fishing and camping and to help people experience fishing in a new and exciting way where you don’t have to carry 15 items to fish.”
Pippins said he’s evidence that hard work and determination pays off. Pippins was raised in a poor household and was homeless at one point, he said.
Pippins’ work ethic and drive to invent new products has helped turn his life around, he said.
“To my fellow entrepreneurs and kids from the inner city, I’m evidence that you don’t have to have all the answers or come from a wealthy family to find some success and get noticed,” he said. “Knowing the world owes you nothing is an asset. You have to outwork your competition and know the difference between critics and consumers, and conquer your obstacles with vicious abandonment. … Don’t worry about the naysayers or let fear steal your dreams. Fear is always there. Celebrate each small win and you could find yourself in a position similar to mine.”
Pippins’ appearance is scheduled for 9 p.m., July 16 on ABC.