When research, design and testing happen before a project goes into development, it means more accurate project estimates, reduced confusion for the dev team, and substantially less rework and bug fixes. Sound like magic? It’s called user-centered design. In this short introduction, we’ll discuss some of the benefits your team can gain by creating a good UX (user experience) for your customers. Sure, we say it’s all about users, but they’re not the only ones who will benefit from this new approach.
* The 4-part process of user-centered design
* How a simple picture, a prototype, can solve problems before they even start
* Why your own ROI and job satisfaction will increase when you focus on users
ABOUT THE PRESENTER: AMY DEVIN
Amy is the Program Director at Pointworks Academy and is bent on educating individuals and companies about user-centered design wherever she goes. Whether teaching core concepts to individuals in a career transition or working with executives to discern improvement opportunities in their technology processes, she is talented at distilling complex concepts into understandable, relatable ideas.