Startups Stories

Bracket bash races to halfcourt, cutting pitch competitors down to 16 Kansas startups

The competition for $25,000 in startup capital is intensifying for more than a dozen Kansas entrepreneurs as a high-profile pitch event announced Wednesday that it had narrowed the field from 32 finalists to 16. Selected companies — half of which hail from the Kansas City region — advance to the next round of the 2026…

Ship with a smile: How SendBack is giving life in the face of a graveyard for returns

Click “start return.” That’s where SendBack steps in. The new-to-Kansas City startup built technology that catches a return the moment a shopper initiates it, explained founder Shaniqua Jones-Williams. Instead of automatically shipping it back to a warehouse, SendBack pauses the process and asks what actually makes sense — a refund, a discount to keep the…

&tag you’re it: Digital ID aims to give back people’s control over their data, attention

A Kansas City-built digital identity platform is launching streamlining technology to tackle what its founders see as a fundamental flaw of the world wide web: it was optimized for clicks, but never designed for the humans who use it. “Identity was left out of the Internet,” said Aaron Sloup, co-founder of The & Company, alongside…

It’s ‘the place that everyone wants to be’: Why Techstars could be back in KC for more than just hugs

Five years after Techstars left Kansas City, the global startup accelerator’s co-founder and CEO teased a comeback for the local entrepreneurial ecosystem. “We’re going to try to figure out how to continue to be a part of the Kansas City startup community,” David Cohen told a crowd of founders, investors, advocates, and Techstars alumni Thursday…

Hack in traction: Startups learn hustle shortcode for winning customers, narrow focus

Drilling into the customer profile for his startup — an AI-powered, curated swag marketplace aimed at early stage tech companies — Ivan Hadzhiev used tailored resources from Wichita-based NXTUS to validate a complaint keeping prospective partners from buying in. In short, a lot of options — even for custom, branded merchandise — isn’t necessarily a…