Repeat play: How hometown merch makers are running it back after another Super Bowl win for Kansas City
Taking a cue from Chiefs head coach Andy Reid, Kansas City makers pounced on a proven, championship play Sunday night — quickly launching a range of new Kingdom-inspired celebration apparel to capitalize on their hometown team’s latest Super Bowl win.
Kansas City’s come-from-behind overtime victory in Las Vegas exploded after Reid called the Chiefs’ “corndog” play — the same tactic the team used to clinch the Super Bowl in 2023, earning KC back-to-back championships, Reid told ESPN after the game.
“This was ‘corndog’ with a little mustard and ketchup.”
Local entrepreneurs are looking for a little bit of that same repeat success this week — adding their own mustard and ketchup twists to a maker maneuver that’s brought post-victory revenue fresh off the T-shirt printing presses.
Like the Chiefs’ offense, it paid off in 2020, 2023 and in this season’s playoffs.
Here are 20+ fast-selling, just-launched Kansas City shirts celebrating the Chiefs’ Super Bowl win — and hometown entrepreneurial spirit. (A selection from tight end and serial entrepreneur Travis Kelce’s own brand — Tru Kolors — even makes the list.)
Legends and Villains
MADE MOBB “Leagues New Villains” Crewneck — $65
LoyaltyKC “Notorious Reid” Tee — $32
Wasteland Society “Fear The Reapers” Tee — $38
Squints Apparel “Hat Trick Mahomes” Tee — $32
Grind Addict “Kansas City Vs Everybody” Hoodie — $125
LoyaltyKC “The Legend” Tee — $32
Flat Black Cult “Champsaholic” Tee — $36
Champions and Dynasty
sewKC Dynasty Embroidered Color Block Sweatshirt
Sandlot Goods “Living That Dynasty Life” Sweatshirt — $55
MADE MOBB “KC Dynasty” Tee – $50
Commandeer “Dynasty Strikes Back to Back” Tee — $30
MADE MOBB “This Ain’t Luck Dynasty” Tee — $55
Charlie Hustle “Back 2 Back Champs” Tee — $36
Commandeer “Viva Los Champions” Tee — $30
Flint & Field “Ran It Back” Tee — $30
1KC “Back to Back LVIII” Hoodie — $64
WonderBoy Apparel “Back to Back” Tee — $24
Ampersand “End Game” Crop Sweatshirt — $62
SewKC “LVIII We Ain’t Done Yet” Tee — $20.24
Kelce + Taylor
sewKC KC Love Connections Diagonal Color Block Crewneck — $85
sewKC KC Love Connections Printed Color Block Crewneck
Made in KC “Fightin’ For Parties” Tee — $36
Raygun “Taylor Swift Won Her First Super Bowl” Tee — $25
Wasteland Society “The Mayor of KC” Tee — $38
1853 “World Champions Era” Tee — $28
